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Telfer Business Jounral: The Legacy of Hallyu, From Cultural Representation to Industrial Critique

Global Business

The Legacy of Hallyu, From Cultural Representation to Industrial Critique

Yue Wu 1 day ago

89

Telfer Business Jounral: The Aesthetic Economy: How Visual Identity Became Strategy in the Gen Z Era

General

The Aesthetic Economy: How Visual Identity Became Strategy in the Gen Z Era

Hadeel Youssef 4 days ago

15

Telfer Business Jounral: Market Outlook For 2026

Digital Insights

Market Outlook For 2026

Mahyar (Lucas) Khazari 2 weeks ago

48

Telfer Business Jounral: Creating Your Own Opportunities: My Journey to Sibos 2025

General

Creating Your Own Opportunities: My Journey to Sibos 2025

Camille Arseneault 1 December 2025

87

Telfer Business Jounral: Attention Is the New Currency: Navigating the Complex Nature of the Attention Economy.

General

Attention Is the New Currency: Navigating the Complex Nature of the Attention Economy.

Lidia Pecora 29 November 2025

104

Telfer Business Jounral: L’activisme commercial : le boycott fonctionne-t-il vraiment ?

Sustainability

L’activisme commercial : le boycott fonctionne-t-il vraiment ?

Yue Wu 26 November 2025

124

Telfer Business Jounral: The Real Economics Behind Black Friday : Strategy, Consumer Psychology, and Market Pressure

Marketing

The Real Economics Behind Black Friday : Strategy, Consumer Psychology, and Market Pressure

Odile Zanga 24 November 2025

138

Telfer Business Jounral: Lorsque les campagnes marketing frôlent la frontière entre audace et pratiques contraires à l'éthique

Marketing

Lorsque les campagnes marketing frôlent la frontière entre audace et pratiques contraires à l'éthique

Kanto Andrianirina 19 November 2025

268

Telfer Business Jounral: How TikTok Trend Cycles Pushed Holiday Sales Into Early November

General

How TikTok Trend Cycles Pushed Holiday Sales Into Early November

Kaia Sieu 15 November 2025

356